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ADVANCED ANALYTICS

Achieve 1.5x Higher ROI with Predictive Remarketing

06/07/2017
08:30 PM IST
08:30 PM IST
Beginner Level, Advanced Level

About This Webinar

Loyal customers, returning users, past buyers! Yes, these customer segments significantly impact your business metrics. You want to remarket to them at any cost and get a higher share of their wallets. But there’s a catch, you have to spend more than a dime with your affiliates or digital marketing agencies and there’s no guarantee that you end with a positive RoI.

So if you could just slash your remarketing spends by 50% and retarget only to those users who are predicted to transact next week and get a higher campaign RoI?

Learn how to approach this remarketing opportunity using Machine Learning Prediction Models.

Who Should Attend

Product Managers, App Marketers, Business Analysts

Key Takeaways

In this 45 minutes interactive session with Bismayy Mohapatra, you’ll learn how to:

Predict the qualified visitors who carry the highest probability of converting on your site within the next ‘n’ days

Remarket to the segment at a lower cost per transaction

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