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BIGQUERY

Reinforce your Integrated Marketing Approach through Cross Channel Tracking with Google Analytics

18/05/2017
08:30 PM IST
08:30 PM IST
Beginner Level

About This Webinar

Does your organization utilize multiple channels online as well as offline to reach out to its target market? Then you’re already aware that each of these channels play different roles in their own ways to push customer to lower end of the funnel.

Learn how to analyze which channel contributes how much in engaging and converting your customers or prospective clients through cross channel tracking using Google Analytics.

Who Should Attend

Brand Managers, Digital Marketers, Web Analysts, Business Analysts and Anyone who knows Google Analytics and is curious to explore more

Key Takeaways

In this 50 minute interactive session with Ravi Pathak, you’ll learn how to:

Leverage Google Analytics to carry out cross channel tracking
How it enables you to deliver an integrated marketing approach
Discover most followed user journeys and accordingly improvise your marketing strategies

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