Take Control, Drive Results:
DV360 programmatic Self-Serve at Your Fingertips
Introducing our programmatic DV360 self-serve – Transparent access to meet your media objectives through programmatic advertising
Why DV360 Self serve?
Independent Campaign Management
- Manage campaigns autonomously across channels.
- No reliance on third-party agencies, ensuring agility
- Make real-time adjustments to campaigns for maximum effectiveness
Display and Video 360 (DV360) Advertiser account
- Gain full access to Display and Video 360 (DV360) features.
- Utilize a range of ad formats including display, video, and audio
- Gain advertiser-level access with read and write permissions
Customizable Budget Allocation
- Allocate your budget according to your campaign objectives and priorities.
- Adjust spending across campaigns and line items to maximize reach, awareness, and meet your advertising goals effectively
- Optimize budget allocation dynamically to ensure efficient resource utilization and campaign success.
Tatvic framework for DV360 self serve
Maximize your DV360 potential with the Tatvic Framework for self-serve campaigns. Precision, control, and seamless execution at your fingertips
- Integrate DV360 self-serve data with other marketing channels and platforms to gain a holistic view of the customer journe
- Utilize advanced analytics and reporting tools to track key performance indicators (KPIs) and measure campaign effectiveness
- Access to dedicated support from Google experts for assistance with campaign setup, optimization, and troubleshooting.
Leverage DV360 self serve with Tatvic
Strategic Guidance and Support:
- Receive Tatvic's expert assistance throughout your campaign lifecycle, from setup to optimization and performance tracking, ensuring continuous improvement and success.
Customized Campaign Strategies:
- Work with Tatvic's experienced consultants to develop customized campaign strategies tailored to your business objectives and target audience
Advanced Data Analytics:
- Utilize Tatvic's advanced data analytics capabilities to extract actionable insights from DV360 campaign data.
Integration and Workflow Optimization:
- Comprehensive trafficking, campaign configurations, creative consultation, and floodlight implementation
Words we live for
Tatvic’s consultants and Programmatic Marketing experts were instrumental in strategizing & executing our Display & Video 360 campaign for the Trueview video ad campaign. They were able to achieve remarkable outcomes in just one day. DV360 campaign was also able to achieve these results in just 10% of the overall monthly budget.
★★★★★ 5/5
Vaasu Gavarasana
Chief Digital Officer (CDO)
Royal Sundaram General Insurance Co. Limited
I believe a digital marketing campaign is successful only when you can effectively measure and optimize every dollar spent. Our association with Tatvic has helped us achieve more than our target performance KPI with positive results on every investment made.
★★★★★ 5/5
Abhishek Joshi
Marketing and Business Partnerships
MX Player
Last 6 months have been full of learnings as we have tried to enhance our message reaches a diverse audience across regions. Tatvic has always been supportive in going back to the drawing board and refreshing their approach to optimize business outcomes for apna
★★★★★ 5/5
Sanjana Narang
Head of Brand
Apna
Tool Stack
Let’s Connect for Display & Video 360 Self-serve!
Allow our team of Display & Video 360 team today & grow your business with impactful campaigns!
- Effortlessly Identify and Convert High-Intent Audiences
- Optimize Your Conversion Funnel
- Make your brand identify
Case Study
277%
Higher deposit ratio over non-branded search campaigns
55%
Reduction in CAC – April 24
26%
Increase in E-commerce Transactions
FAQ's
- DV360 Self-Serve is a platform within Google’s Display & Video 360 suite that allows advertisers to manage their digital advertising campaigns independently. It provides access to premium inventory across display, video, audio, and other formats, enabling advertisers to reach their target audiences effectively.
- DV360 Self-Serve is available to advertisers and agencies looking to manage their digital advertising campaigns directly. It is suitable for businesses of all sizes and industries who want more control and flexibility over their advertising efforts.
- Some key benefits of using DV360 Self-Serve include:
- Full control over campaign management, targeting, and optimization.
- Access to advanced targeting capabilities for reaching specific audience segments.
- Real-time optimization and insights to maximize campaign effectiveness and ROI.
- Streamlined workflow and user-friendly interface for ease of use.
- To get started with DV360 Self-Serve, you’ll need to set up an account and get access to the platform. You can reach out to a Google representative or visit the Google Marketing Platform website to learn more about getting started with DV360 Self-Serve.
- DV360 Self-Serve offers a wide range of targeting options, including demographics, interests, behaviors, contextual relevance, and more. Advertisers can also leverage first-party and third-party data for advanced targeting capabilities.
- Yes, DV360 Self-Serve provides comprehensive analytics and reporting tools for tracking campaign performance. Advertisers can monitor key performance indicators (KPIs), such as impressions, clicks, conversions, and more, to measure the effectiveness of their campaigns.
- There is no specific minimum budget requirement for using DV360 Self-Serve. Advertisers can set their own budget based on their advertising goals and objectives. However, it’s important to note that higher budgets may enable advertisers to reach larger audiences and achieve greater campaign success.
