30%
Increase in website conversion rate
6%
Increase in Revenue per Session
How Tajawal Boosted their Conversion Rate through A/B Testing with Tatvic
About Client
Tajawal is a well-known online travel booking company based in Dubai, United Arab Emirates. Tajawal offers a wide range of services related to travel and tourism, allowing customers to book flights, hotels, holiday packages, and other travel-related services through their website and mobile app.
Business Challenge
- Dissatisfactory User Engagement
- Room for improvement in Website Conversion and Online Sales
Goal
- Building a data-driven culture for Product and Analytics teams
- Designing, Testing, and implementing Product Ideas
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